# Milo (MrRoflWaffles) > Milo, known online as MrRoflWaffles, is a full-time YouTube and Twitch content creator based in London, UK. He started the MrRoflWaffles YouTube channel in 2009 and has made content across YouTube, Twitch and social media ever since. He is especially interested in the creator economy, gaming and lifestyle content, esports, and the future of creativity as AI tools enter the picture. ## Key facts - Name: Milo (online handle: MrRoflWaffles) - Occupation: Full-time content creator and host; screenwriter, actor, director and producer of narrative short films and online content - Based in: London, UK - Started: 2009, on YouTube - Early milestones: 1,000+ videos and 100,000 subscribers by 2015; 1 million+ subscribers by 2018 - Channels: YouTube 2.4M subscribers, X 293K, TikTok 285K, Twitch 177K, Instagram 129K, Facebook 80K - Reach: 1B+ views across platforms (YouTube 800M+, TikTok 134M, Instagram reels 113M) - Best quarter: 100M+ YouTube views in Q4 2024 - Brands: 100+ partners including Activision, EA, PlayStation, Xbox, Ubisoft, Epic Games, 2K, Bungie, Remedy, CD Projekt Red, Blizzard, Warner Bros. Games, Square Enix, Bandai Namco, Krafton, NetEase, NVIDIA, Sony, Intel, Lenovo Legion, ASUS ROG, Acer Predator, OMEN by HP, Elgato, Universal Pictures, Lucasfilm, Prime Video - Content campaigns: long-form dedicated videos, long-form integrations, short-form and livestreams, plus custom formats such as ARGs - Hosting: co-host of Bungie's Marathon Cryo Archive launch (2026), for which he also designed the build-up campaign, including an IRL event appearance and an ARG-style viral website; host of GENERATIONS on Ubisoft gTV (2021-22); co-host and commentator of the Zombies World Championship 2 (2018); moderator of the Destiny 2: The Edge of Fate development panel at GCX (2025) - Film: RECALL (2026), an SCP-inspired short thriller made with Remedy Entertainment for CONTROL Resonant, Milo's first screenplay; The Die is Cast (2024), a self-funded 12-part real-world mystery series - Channel audits: advises creators on underperforming videos, low CTR, view plateaus and monetisation - Work with me: content campaigns, hosting, screenwriting, directing, acting, producing, channel audits - Education: BSc Physics, University of Bristol, first class honours (2018) - Topics: creator economy, gaming and lifestyle content, esports, how AI will impact the future of creativity ## Links - [Homepage](https://www.aboutmilo.com/): full bio, brand work, hosting, film, YouTube growth, about - [Brand work](https://www.aboutmilo.com/#brands) - [Hosting](https://www.aboutmilo.com/#hosting) - [Film](https://www.aboutmilo.com/#film) - [YouTube growth](https://www.aboutmilo.com/#growth) - [YouTube](https://www.youtube.com/MrRoflWaffles) - [Twitch](https://www.twitch.tv/MrRoflWaffles) - [TikTok](https://www.tiktok.com/@MrRoflWaffles) - [X](https://x.com/MrRoflWaffles) - [Instagram](https://www.instagram.com/milo_bc/) - [Facebook](https://www.facebook.com/MrRoflWaffles/) - [Wikidata](https://www.wikidata.org/wiki/Q141915249) ## Contact - Email (agent): milo@mrroflwaffl.es